1. Who may use this Web site.
   This Web site is not intended or designed to attract children under the age of 13. We do not collect personally identifiable data from any person we know to be under the age of 13 and instruct children under 13 not to send us any information.

   This site is restricted to users from the United States and those not governed by Privacy Policies of the European Union. Users from the European Union are advised not to disclose personal information to Physical.

2. Information collected from you.
   To take part in certain services on our Web site, you will be required to provide certain personal information (e.g., your name, address, e-mail address, etc.). If you provide this personal information to us, you then become a Registered User.

   In addition to the information you choose to submit, our systems are set up to gather certain anonymous data to help us better understand how our site is being used and how we can improve it. This automatically gathered data includes any content you view on our Web site.

3. How your information is used.
   The information you provide when you become a Registered User is used among other uses to help us customize your online experience. Your e-mail address serves as a unique identifier in our record system, and it is used together with your password to prevent unauthorized access to any information you choose to store on our site. The data you give us about your personal preferences and demographics (such as age, ZIP code, occupation, or other data) may be used to help us offer content, advertisements, products, and services that are most likely to appeal to you.

   Unless you specify that you'd prefer not to hear from us, we may also use the e-mail address you provide at registration to contact you for promotional, administrative, or other reasons. You may have these communications terminated. This likely will take 4-6 weeks from the time you give us notice.

   You may occasionally see contests, surveys, and other features of our Web site that ask you to provide us with information. When you choose to respond to these requests, the information you offer may be used for several reasons. These include the uses set out in this section. They also include providing information to third parties for prize fulfillment and other aspects of any contest or similar offering or for other uses related to providing you with information that we hope will be of interest to you.

   The information gathered automatically by our system-such as your computer's IP address, the kind of browser you're using, and a record of your navigation through our siteÑmay be used by us so we can understand how to make our site convenient and useful to our audience.

   We may link information collected from you through various means, including information collected automatically and Registered User information. Our goal is to help offer you content, advertisements, products and services that are most likely to appeal to you.

4. Your Choices Regarding the Use of Your Personal Information.
   
   • You can always choose not to provide information, even though it might be needed to take advantage of special offers or Web site features.

   • If you do not want to receive e-mail or other mail from us or if you wish to check your information, please e-mail us at the address listed in Section 8 of this Privacy Policy.

5. Access to Your Information.
   In the event that Physical and some of our assets are sold or transferred or used as security, the information collected on our Web sites may be transferred to third parties as part of that transaction. Physical may also provide information or provide access to information to any of our affiliated businesses or to our business partners.

   Physical may use your contact information to reply to you and send information to you. Physical does not intend to reveal individually identifiable information to third parties except in the manner stated in the Privacy Policy. Physical will provided aggregated information received from you to third parties. Physical takes commercially reasonable precautions to prevent the aggregated information provided to third parties from including significant individually identifiable information.

   If Physical is requested by law enforcement officials or judicial authorities to provide information on individual users, Physical may, without your consent, provide such information. In matters involving claims of personal or public safety, Physical may provide your personal information to appropriate authorities without your consent or court process.

6. Will Your Information Be Secure?
   Physical recognizes you may be concerned about the security of your personal information, and we are committed to employing reasonably technology in order to protect the security of our Web site. However, even with the best technology, no Web site is 100% secure. We will take reasonable measures which we believe are appropriate to protect your information from loss, misuse, alteration or destruction, and, where possible, will ask that any third parties to whom we may transfer your information take comparable steps to protect that security.

7. Our Privacy Policy and Outside Links.
   Our Privacy Policy only applies to the Physical and Let's Live Web sites. Our Web sites may contain links to sites outside. Please be aware that these sites may collect information about you, and operate according to their own privacy practices, which may differ from our Privacy Policy. Remember to consult that Web site's own privacy policy, as once you're outside letsliveonline.com, any information you submit is no longer in our control.

8. Questions Regarding Our Privacy Policy.
   If you have questions concerning our privacy practices, contact us at:

   Privacy Administrator
   Physical
   11050 Santa Monica Blvd.
   Los Angeles, CA 90025
   310.445.7500
   info@letslivemag.com
   

This policy was last updated on January 1, 2002.